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If you have been keeping up with the latest internet
marketing and SEO trends, you might already be aware
that, for many... the Adsense bonanza has come to a
screeching halt. The glory days of page and
directory generation software has come and gone, as the
search engines have caught on and struck back with a
vengeance.
Hundreds of millions of pages, created by this type
of software, have been banned forever. Once high
flying websites have fallen back down to earth with a
resounding thud... leaving their owners with only a
memory of those sweet dollars-for-clicks and a big fat
PR 0 for their troubles.
So is that it? Game over?
Or could there
be some new magical SEO technique, that can once again
give marketers the upper hand in capturing those elusive
contextual advertising dollars?
Well... I have some good news and some bad news.
The bad news is that it's become near impossible for
website owners to get their pages indexed by the search
engines. Used to be, you could just purchase a
couple of high PR links and the search engines would
come-a-calling in no time. Not anymore. And
we all know that automated page builders are a losing
proposition... although some marketers figure they can
spit web pages out faster than the search engines can
find and de-list them. Even time tested favorites
like cloaking seem to have lost their efficiency.
But... the good news is, that there still remains a
relatively easy way to get your pages indexed by the
search engines. And we're talking in a matter of
days to a few short weeks.
How? BLOGS baby!
Blogs? You bet.
More specifically, a blog farm or network of
blogs.... all niche or topic related. You know...
ordinary stuff, like: unusual baby names, tasty
casserole recipes, facial care, motorcycle racing,
tropical fish, antique watches... all sorts of things
that people like to discuss.
And do you want to know what's really
awesome?
Search engines absolutely LOVE
Blogs!
In fact, the "king" of search engines, Google, even
has their very own search tool dedicated to finding
content on blogs. It's in beta now, but will be in
full release soon. So, if Google thinks
that Blogs should have their own unique search engine...
doesn't that tell you something?
And just why do Google, MSN, Yahoo and other search
engines love blogs so much? Simple really...
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Blogs are where people like to hang out.. kind of
like an online coffee shop.
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Unlike web pages, blogs can't be spit out by the
tens of thousands.
-
Blogs are always changing and updating, as fresh
new content is added.
Which all adds up to one thing. One very
important thing. Blogs get spidered (visited by
search engine robots)! And spidering leads to
indexing, which leads to rankings, which leads to page
views, which leads to clickable ads, which leads to
clicks, which leads to $$$... if you get my drift.
Now, let's suppose that you had links on these
blogs... links that pointed back to your
website(s). Wouldn't it make sense that the search
engine spiders would gleefully follow them back your
domain(s)? And don't you think that you just might
get some PR brownie points for all those non-reciprocal
keyword relevant links?
Off course!
I know, I know. You're thinking that most blogs
have that darn "no follow" tag in their links to prevent
that from happening?
And you're right... they do.
Which is exactly why you must treat your blog farm,
just like a real farm... by planting good seeds
and by using the right tools.
Done correctly, you
can once again have an abundant harvest... if you know
what I mean. ****************************************************************************
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